Here's the deal, the media world is complicated and PR can be a beast if you're not familiar with it. But so many founders who are bootstrapped have no option but to take on the task of leading their own communications strategy and execution. Unfortunaltely, this sometimes results in some sticky situations, akwward conversations, and little results. In this webinar, our Founder Erika Velazques Alpern will break down the most common PR mistakes that founders make and how to fix them. We will share insights from top writers and editors, as well as tips on how to navigate a sticky situation you accidentially find yourself in. At the end of the webinar, there will be time for Q&A!
A bit about Erika Velazquez Alpern:
Erika is a Marketing & Communications consultant and the Founder of Tactile. She has spent a decade leading marketing and communications for top media companies, lifestyle brands, and tech startups. Prior to launching her company she was the VP of Marketing & Communications at The New Republic and has worked for the Guardian, NewsCred, and AOL (across their media brands from Huffpost to TechCrunch to MAKERS.)